Words in, working product out
A sentence becomes a full site and a matching mobile app — structure, copy, components and states, not a blank canvas you still have to finish.
Private beta · built for local service brands
Build your digital presence with just words.
Foundry turns a plain-language description into a live website and a matching mobile app — design, code and deployment automated. No agencies, no templates, no hiring a developer.
- founders on the waitlist
- 2,500
- median time to a live site
- 11 min
- lines of code you write
- 0
founders on the waitlist
median time to a live site
lines of code you write
foundry — new build
your words
“A mobile dog grooming service in Bristol. Online booking, transparent pricing per breed size, and a before/after gallery.”
Reading the brief
Designing the brand kit
Writing pages & copy
Wiring booking + quotes
Deploying to your domain
Live in 11 minutesbristol-dog-grooming.co
The kind of business Foundry is built for
Northgate DentalBasil & BloomRidgeline RoofingCopper Fox SalonHarbor Pet CareMeridian Movers
Fictional sample brands, shown for illustration.
How it works
Three steps. One afternoon.
From a sentence to a business that can take bookings, without touching a design tool or a terminal.
01
Describe it in plain language
Say what your business does, who it serves and what you want customers to do. No briefs, no wireframes, no prompt engineering.
02
Foundry forges the build
Brand kit, page structure, copy, booking flow and mobile app shell are generated together — so nothing looks stitched from templates.
03
Publish and start taking bookings
One click puts it on your domain with SSL, local schema and analytics. Change anything later by typing the change.
Try it
See your blueprint before you sign up
Describe your business and Foundry drafts the pages, modules and launch plan it would build for you.
Turn on the live blueprint preview
This demo generates a real build plan from your own AI provider. Add an OPENAI_API_KEY or GEMINI_API_KEY to your project secrets and the preview below turns on instantly — we'd rather show you nothing than show you a fake result.
example promptA mobile dog grooming service in Bristol with online booking and before/after gallery
example promptA two-van plumbing business that needs emergency call-outs and instant quotes
example promptA yoga studio offering class packs, memberships and a teacher directory
Features
Everything a local business needs, generated together
Not a page builder with plugins bolted on — one coherent build where the design, the copy and the booking logic already agree with each other.
Booking and quoting, built in
Calendars, deposits, service-area rules, breed/room/job-size pricing and automated reminders ship with the build instead of being bolted on.
Local SEO that actually ships
Service-area pages, LocalBusiness schema, review capture and Google Business Profile sync — the things that get a local business found.
Design that doesn't look generated
Drop in a logo and Foundry derives a real type scale, palette and spacing system. Every build is composed, never a recoloured template.
Your code, exportable
Every project is clean Next.js and TypeScript you can download. No proprietary lock-in, no rebuild when you outgrow us.
Edit by typing
"Move the booking button above the gallery, and add a winter offer banner." Foundry ships the change and keeps the design system intact.
Why Foundry
We stopped being a generic builder
Most AI builders optimise for the demo: anything, for anyone, in thirty seconds. We optimise for one industry getting its first booking.
Positioning
Foundry
General AI buildersLovable · Wix ADI · Vercel v0
Who it's built for
Local service businesses that need bookings
General-purpose builders for any idea
What you get on day one
Site + mobile app + booking flow, live
A prototype or a page you finish yourself
Industry logic included
Quotes, deposits, service areas, reminders
Generic components you assemble
Getting found locally
Local schema, service-area pages, review capture
Basic metadata
Code ownership
Export clean Next.js + TypeScript anytime
Varies — often locked to the platform
Comparison describes how we position Foundry against general-purpose AI builders as a category. Other products are independent and evolve quickly.
Pricing
One plan that pays for itself in a booking
Priced between the free AI builders and the $49+ premium tools — with lower regional tiers so it stays fair wherever you build from.
Sketch
See what Foundry would build for you.
$0forever
Start free- Unlimited blueprints
- 1 project on a foundry.site subdomain
- Foundry badge in the footer
- Community support
Most popular
Pro
Everything a single local business needs to get booked.
$29per month
Join the waitlist- 3 published projects + custom domains
- Bookings, quotes and deposits
- Local SEO pack & review capture
- Matching mobile app shell
- Source code export
- Priority support
Studio
For agencies and operators running several locations.
$79per month
Talk to us- Unlimited projects & client handover
- White-label footer and login
- Multi-location service areas
- Shared brand kits across builds
- Dedicated onboarding
Regional pricing available in 40+ countries. Prices in USD, billed monthly, cancel anytime.
Social proof
What early users tell us
Foundry is in private beta. The quotes below are illustrative placeholders from fictional beta users while we collect real ones.
“I described my mobile grooming round on a Tuesday morning and was taking online bookings before my first appointment. The pricing-by-breed logic was already there.”
“We'd tried two AI builders before. They gave us something pretty that couldn't take a deposit. Foundry gave us a booking system that looked like us.”
“I run sites for eleven salons. Typing the changes instead of opening a design tool cut my turnaround from a week to an afternoon.”
FAQ
Questions, answered
Do I need to know how to code?
No. You describe the business in normal sentences and Foundry handles design, code and deployment. If you do write code, you can export the whole Next.js project and take it with you.
Why focus on local service businesses?
Generic builders hand everyone the same blank canvas. We go deep on one vertical instead: booking rules, deposits, service areas, quote flows and local search are built into the product rather than left for you to assemble.
What do I actually get — a website or an app?
Both. Every Pro build ships a responsive website plus a matching mobile app shell that shares your brand kit, content and booking flow.
How much does it cost?
Pro is $29 per month — deliberately between free AI builders and the $49+ premium tools. We also offer lower regional pricing so the plan stays affordable outside high-income markets.
Can I change the site after it's published?
Yes. Type the change you want and Foundry ships it while keeping your design system consistent. You can also edit content directly or export the code.
What happens when I join the waitlist?
We email you when the next batch of seats opens. Nothing else — no card required, and you can leave the list from any email we send.
Describe it once. Launch it today.
Join 2,500 founders waiting for a seat. We open a new batch every week.